Vol. 6, Issue 2, Feb-2018

International Journal of Marketing & Financial Management.


ISSN (Online): 2348-3954

ISSN (Print): 2349-2546


S.No.TitleAbstractPage No.Full Paper
1
MOBILE MARKETING: AN INSTRUMENT FOR STRUCTURE CUSTOMER LOYALTY
Dr O P Pathak , Dr Bhuwan Gupta
Download01-16Download
2
GOODS AND SERVICES TAX IN INDIA - AN ACTIVIST ALTERATION IN INDIRECT TAX SYSTEM- A REVIEW
Dr O P Pathak
Download17-26Download
3
SUSTAINING CUSTOMER RELATIONSHIP MANAGEMENT IN BANKING SECTOR THROUGH TOUCH POINTS: A FACTOR ANALYSIS APPROACH
Madhukumar.K, Dr. Deepak. K. V
Download27-35Download
4
AN ANALYSIS OF CAPM MODEL FOR PERFORMANCE OF STOCK MARKET INDIA WITH REFERENCE TO BANKING, IT, AUTOMOBILE SECTOR COMPANIES
DR.B.G. Satyaprasad, Prof. Anusha. P. H
Download36-43Download
5
IMPACT OF PUBLIC INVESTMENT ON ECONOMIC DEVELOPMENT
Mrs. Mansha Dhamija
Download44-52Download
6
A STUDY OF LIFE INSURANCE BUSINESS: PRE & POST LIBERALIZED ERA
Mr. Anuj Tyagi, Dr. Richa Singhal
Download53-61Download