Abstract

SMEs are the fundamental part of the economic fabric in developing countries, and they play an important role in furthering growth, innovation and prosperity. This sector absorbs a great number to population by creating employment opportunity. The present study examines factors affecting turnover intention of SME employees in greater Comilla and Noakhali, Bangladesh. Specifically the study focused on a survey of marketing executives‟ attitudes in regards to their intentions to seek out new employment and the effect of the work related factors. Demographic factors, pay and job security had the most significant impact on turnover intention. Working environment, Promotion, colleagues, job in general and organizational commitment did not impact on turnover intention. Finally, this study recommends some strategies on how an organization can retain employees and reduce turnover.

Key words: SME Employee, demographic factors, work related factors, turnover intention, Bangladesh.