ABSTRACT

         In this paper whose argument has been extended from secondary sources, a finance professor of finance, a businessman-scholar and a professor of marketing combine to put forth their view that India is a growing economy with a growing population. It is marked by unequal distribution of wealth, income and opportunities on one hand and uneven development of peoples, regions and sectors on the other. Whereas information and data on inflation is quite readily available, information on unemployment is difficult to find. The fact however remains that for want of a social security system and with the withering away of the joint family system the number of people in the working-class as well as the middle class are entering the ranks of the unemployed masses. Those who do find employment are often under-employed and financially find it difficult to maintain a decent quality of life. Under these circumstances “working from home” becomes a good option at least in urban India both for the unemployed and the under-employed, irrespective of age and gender. The authors go on to argue that Multi-level Marketing provides a steady source of income (if undertaken seriously) and helps the people involved to keep out of the growing army of unemployed (as Marxists would put it). In the process the authors posit a theoretical expose’ of MLM.

Key words: MLM, Life Line, Marginalised, Social Security, Working from Home